Exam Name: PPC Automation Course with Navah Hopkins
Exam URL: https://www.semrush.com/academy/courses/ppc-automation-course-with-navah-hopkins/
- Which of the following CAN’T be automated?
- Which of these actions should be included ‘in conversions’ due to their high conversion value? Choose two options.
- Which of these bidding strategies is best suited to the first 30-60 days of a campaign?
- True or False: You should NEVER pin headlines in RSAs (responsive search ads) because you’ll get in the way of the learning process.
- Which automated bidding strategies are only eligible for Display/YouTube?
- Which Smart campaign type is best suited to a business just starting out with paid media?
- What is the most critical requirement to meet for a Smart Shopping campaign?
- True or False: A brand that has super strict brand standards can explore automated bidding, but not campaigns or creative.
- True or False: The only ad network with automation is Google Ads.
- What is the difference between Max Conversions and Target CPA?
- If conversion data is not quite right, what bidding strategy should you use? Choose two options.
- Which campaign types have smart campaign variations? Choose three options.
- What’s the difference between a Responsive Search Ad (RSA) and a Dynamic Search Ad (DSA)?
- How do learning periods impact campaigns?
- Which is a reasonable reason to opt for automation?
- What’s a reason to opt out of automation?
- What are the requirements for Smart Display conversions?
- Which bidding strategy is NOT eligible for Display campaigns?